Friday, October 10, 2008

The Candy Mission

We all just came back from the first marketing strategy and plan. It seems as if the strategy involving the candy worked well. We met up at the SLC and proceeded to hand out candies to random people, especially people with laptops. We all dressed up for this occasion as well; we all wore white dress shirts, blue jeans, red/black shoes, red hats, and black ties. I thought at first that it would be a real corny idea, but we actually looked pretty sophisticated while handing out the candy. I hate to admit it, but good idea Sarah.

Anyway, the responses we got from the random people that we handed out candy to were mixed, like we expected. Some people took the candy and said "thanks", while there were actually some people who refused and said "no thanks". Maybe they thought that there might have been some kind of hidden price they had to pay. For me personally, I wouldn't refuse free candy. Another thing that was real neat was that some people visited our site immediately right after receiving the candy. Inevitably, there were also probably some people that ignored the message that came with the candy and just took the candy.

It was pretty fun doing it, and it was funny to get the mixed responses that we got. Now that I really think about it, it's very difficult to get hits on our site because there was probably a good percentage of people that we gave the candy to who didn't visit our site.

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